Sneaky Leona Advertising

Leona sent out this ad boasting a huge price reduction:

495010663 c7vu5 M Sneaky Leona Advertising

You see that it’s actually been priced at $300k before and that the $429k price is from back in June of ‘08!

Thanks to Adam for the tip!

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Tags: Leona

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Justin Bowers

I'm with Steve. I was on the "sneaky" side myself until I realized it's been a year that in fact it was priced at $429k. I also think they're going to sell quickly. We're making an offer today at Leona, and it appears that 3 of them have gone pending recently. April is here running comps for her buyer and I'm typing her comments as she speaks (she doesn't know--trying to get all the credit myself). Anyhow, the building itself is positively gorgeous. It always catches my eye on my home everyday. I like to say that it looks...Pimpin
Steve S

I am confused at what is "Sneaky" about this. It was priced at $425,000 and now it is priced at $300,000. I looked on the MLS and it actually went pending on March 11th but then came back on the market on the 13th. Would you have rather they said, "Was $425,000 in June and now is $300,000"? They had just done a $50,000 price reduction on March 3rd but if I was a potential buyer it would be worth knowing that it had been previously priced at $425,000.
Orangetown

I also work in advertising, and have developed the following slogan for the folks who put this ad together.
"If it's not borderline slimy, it's not Williams Marketing."

urbnlivn, a seattle condo & real estate blog